Here's an example of a common search result...
Not only heading the 3-pack - but above it as well!
Now the 'business specific' search:
The initial impression is great - everywhere the customer looks - in natural search, the Google reviews, the 'Reviews from the web' and rich snippets
- From the link in the organic search results (top left):
- From the Google reviews (in the knowledge box, top right)
- From 'Reviews from the web' in the knowledge box
Organic search:
From this...
To this....
Straight through to the business's own site - with the independently verified reviews right there, a glance away from the business's contact mechanisms
Google reviews:
From this...
To this....
Great reviews, a great score, and impressive responses from the business. A click and the potential client is back to the search results and contact details
Reviews from the web:
From this (on the left)...
To this....
Again: straight through to the business's website
HelpHound: always acting in our clients' best interests - see what they have to say here.
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